Brand Experiences

Build meaningful connections with your customers

With increased competition and the threat of digital disruption in virtually every industry, leading businesses are focused on customer experience as their key brand differentiator. We’ve entered the age of the customer and it’s no longer enough to simply meet a person’s needs, it’s about how your brand makes them feel.

T4G creates connected brand experiences for businesses that want to engage with people in meaningful and innovative ways. We build these connections through sound strategy, informed creativity, and the right approach to technology.

Our Brand Experiences practice has the full-service capabilities you’ve come to expect from a marketing agency, backed by the data and development expertise of an established technology company.

What We Do

Digital Strategy

Discover your path towards digital transformation and prioritize the strategies that will achieve the best results. Whether you see digital strategy as a way to optimize your marketing mix, build new products, improve your customers’ experience, or generate new efficiencies, we start by getting to know you, your business, and your customers. Our team of strategic thinkers and subject matter experts have the skills and experience needed to solve complex challenges in an increasingly digital economy.

Experience Design

Bring your digital strategy to life and keep your customers engaged with great design and intuitive experiences. With each new challenge, our team combines the latest design tools and methods with fresh insights and creative thinking to design experiences that are contextually relevant and rewarding to the end user. Our approach considers the entire customer journey and then focuses on the channels and touchpoints we are designing, be it a campaign, website, mobile app, immersive or multi-channel experience.

Content Strategy & Creation

Reduce inefficiencies and improve the quality of your content by defining the right content strategy for your business. In addition to developing the strategies that inform and govern digital content for a range of clients and industries, we also create and enrich product content for some of North America’s leading online retailers. From strategy to production, our content services can be tailored to meet your needs.

Integrated Marketing

Find the right mix of strategy, storytelling, design, and technology to enhance your brand and achieve your marketing objectives. Our team takes a digital-first approach to developing fully integrated marketing campaigns for B2C and B2B brands across a range of industries. Each campaign is monitored and adjustments are made to continuously optimize performance.

Marketing Platforms

Get more value from your digital investments and build stronger connections with your customers by implementing a modern content/experience management platform. At T4G, we employ experts in a selection of leading platforms and can recommend the solution that best aligns with your vision, requirements, and budget. Our current partners include: Adobe, Sitecore, Kentico, and Acquia.

Marketing Analytics

Measure the effectiveness of your digital initiatives and collect valuable insights about your customers. Anything meaningful should be measured, reported on, and optimized. For each project or campaign, we map the objectives, conversions and activities into key performance indicators and identify which kinds of reports will help which stakeholders. We’re Google Analytics certified and believe in actionable analytics – using real data to drive decisions.

Managed Services

Let us manage your digital investments so that you can focus on what you do best. From cloud hosting and security to content and social media, we have the people and systems to support your operational needs. We offer on-demand access to 24/7 help desk support and a range of managed cloud hosting options for the solutions we deliver.

Journey Mapping Workshop

At T4G, we use journey mapping to visualize a person’s relationship with a brand over time and across channels. As a tool, it can be applied to the entire customer experience, or to break down a very specific set of tasks.

By following our human-centered approach, your team will participate in exercises that get to the core of your customer’s motivations and behaviours. Upon completion, you’ll have insights needed to design the right solution to achieve your goals.

Brilliant Experiences Are Within Reach for Every Brand

With rising expectations, endless data, increased competition, and a steady stream of new channels and screens, simply maintaining your brand in the digital age can be overwhelming. We support our clients with the skills and guidance needed to deliver beautiful multi-channel campaigns and experiences, grounded in clear strategy and measurable results. And we love what we do.

Work and Insights

A New Responsive Website Nearly Doubles Traffic and Engagement.

The technology exists to give your customers the experience they deserve.

Making Health Insurance Matter to Millennials.

Select Partners and Platforms

Team Snapshot

We think it might be helpful to put a few faces to what we do. Everyone has a voice at T4G, and the team below represents the range of skills and experience you may encounter when partnering with us.

Kyle Lee
Kyle Lee
Shelly Bennett
Shelley Bennett
Tom Douangmixay
Tom Douangmixay
Fred Illies
Fred Illies
Sarah Morash
Sarah Morash
Jennifer Beamer
Jennifer Beamer
Angela Logan
Angela Logan
Lily Sangster
Lily Sangster
Sean Kirkwood
Sean Kirkwood
Chris Gray
Chris Gray

Team Snapshot

We think it might be helpful to put a few faces to what we do. Everyone has a voice at T4G, and the team below represents the range of skills and experience you may encounter when partnering with us.

Jason Lee
Jason Lee
Development
Sarah Morash
Sarah Morash
Lindsay MacDonald
Lindsay MacDonald
Chris Gray
Chris Gray
Shelly Bennett
Shelley Bennett
Oliver Nemeskeri
Oliver Nemeskeri
Angela Logan
Angela Logan
Stephanie Boutilier
Stephanie Boutilier
Jennifer Beamer
Jennifer Beamer

Ready to build brilliant?

We’re always looking for new challenges and teammates.